Why you need to create a perennial seller and what happens when you do

Sure, anyone can write and publish a book these days. In fact, that is the easy part.

But there is a big difference between a book that will last you the short term and a book that lasts the long term. That means a book that is current, relevant and still selling years after you have written and published it.

In this video, collaboration and buy-in expert Simon Dowling discusses why the creation and capturing of your ideas in this way is so important and what happens as a result.


Watch now and learn:

  • Why creating and capturing your ideas is like collecting fine wine (seriously)
  • Why you need to build your own platform in terms of thinking or creating ideas
  • Why you need to create an idea that will last the long term


After you have watched this, we would love to know:

  1. What books would you call a perennial seller?
  2. What have you learned from these books and how will you implement that into your own writing?


Please share your thoughts, ideas and comments on the Kelly Irving Facebook Page.


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Kelly Irving

I’m an editor and writing coach with a love for deep-diving into brains and businesses. Through my one-to-one work and online program, I provide an action-by-action process that speeds up the time it takes to produce your best book, and turns overwhelm and self-doubt into momentum and excitement for writing.

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