How to produce something that makes you stand out in your market

The market is saturated with books on leadership, listening and learning.

So what do you do to be different and stand out?

Creating contrast creates cut through, as Deep Listening expert and author Oscar Trimboli explains.

Watch this video to see what happened when he teamed up with Emma Bannister and the team at Presentation Studio to produce his book.

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Watch Now and Learn:

• What happens when you dare to be different
• Why it’s important to think about how your audience will consume your knowledge
• How to create a big impact from a small and simple idea

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After you have watched this, we would love to know:

1. How could you be different to every other book in your market?
2. What inspiration have you taken away from this video?

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Please share your thoughts, ideas and comments on the Kelly Irving Facebook Page.